Sunday, April 30, 2017 

11:40 – 11:55 AM -  Elaine Honig, STUDIO4forty/Wine Women & Shoes: The Three Guiding Principles of Event Fundraising

The three guiding principles are your lens for evaluating and enhancing each element of your event.  If you can deliver on these principles, we’re pretty confident your event will be far more successful. We’ll show you how to put these to practice through the example of our Shoe Guy element in Wine Women & Shoes.

12:05 – 12:20 PM Keith McLane, KLM Auctions: 5 Steps to a Lucrative Fund-a-Need

More and more events are making more money with their Fund-a-Need (Ask, Special Appeal, Raise The Paddle—flat-out asking their attendees for money) than they are with their actual auctions.  So how do you assure that your Fund-a-Need is red carpet ready and maximizes your event night revenue possibilities? This seminar will focus on the five key steps needed to set up and maximize your special appeal.

At this seminar, you will learn best practices for:
• Selecting your “Need”
• Setting your stage to win
• Getting the room ready to give
• Perfecting your “Appeal”
• Maximizing your “Ask”

3:25 – 3:40 PM Keith McLane, KLM Auctions: 5 Steps to a Lucrative Fund-a-Need

More and more events are making more money with their Fund-a-Need (Ask, Special Appeal, Raise The Paddle—flat-out asking their attendees for money) than they are with their actual auctions.  So how do you assure that your Fund-a-Need is red carpet ready and maximizes your event night revenue possibilities? This seminar will focus on the five key steps needed to set up and maximize your special appeal.

At this seminar, you will learn best practices for:
• Selecting your “Need”
• Setting your stage to win
• Getting the room ready to give
• Perfecting your “Appeal”
• Maximizing your “Ask”